COLOR + SHOP BY COLORS Purple

Revive and strengthen your hair with Resurrected Shampoo & Conditioner! This powerhouse duo is color-safe, sulfate-free, and enriched with amino acids & antioxidants to restore elasticity, protect hair, and soothe the scalp.Free From: Parabens, Sulfates, Silicones, Phthalates, and GlutenScent: Bergamot, Jasmine, Amber, Sandalwood & VanillaShampoo Benefits:• Strengthening Formula – Increases...

In a world full of ordinary, why not be absolutely unforgettable? Vega’s deep magenta-purple is reserved strictly for the bold, the beautiful, and those who refuse to blend into the background. Perfect for: Those who are bold, expressive, and impossible to ignore. You have an eye for beauty and were...

Meet Witches' Delight – the bewitching smoky purple hair dye that's about to become your new obsession. This shade is made from pure spell craft that’s ready to transform your mane into something otherworldly!Witches' Delight combines deep purples with soft gray undertones for the perfect blend of darkness and whimsy....

Go wild with Purple Madness, a bold violet-purple shade that pops on any hair level! Why You’ll Love It:DIY Formula – No salon neededHydrating & Deep Conditioning – Leaves hair silky and softLong-Lasting & Fade-Resistant – Keeps its vibrant hueBest on Pre-Lightened Hair – Works on various levels, most vivid...

Purple AF is a rich, true purple shade that works well across different hair levels, from platinum to light brown. It delivers vibrant color on lighter hair and deep purple tints on darker hair. Why You’ll Love It:DIY Formula – Easy at-home applicationHydrating & Deep Conditioning – Keeps hair soft...

Ready to stop and smell the violets? Violet Dream is a floral purple shade with strong magenta undertones, giving your hair a soft, warm glow.Why You’ll Love It:DIY Formula – Easy to apply at homeHydrating & Deep Conditioning – Keeps hair soft and nourishedBest on Pre-Lightened Hair – Vibrant results...

Girl’s Night is a dreamy pastel lavender hair dye for delicate, whimsical styles. Why You’ll Love It:DIY Formula – Simple, salon-quality resultsHydrating & Deep Conditioning – Keeps hair healthy and softBest on Platinum Hair – Designed for level 10+No Harsh Chemicals – Free from peroxide, ammonia, and PPDBest Results: Before...

Periwinkle is a soft pastel blue hair dye with lavender undertones, creating a dreamy, ethereal look. Why You’ll Love It:DIY Formula – Effortless, fun applicationHydrating & Deep Conditioning – Leaves hair silky and softBest on Platinum Hair – Designed for level 10+No Harsh Chemicals – Free from peroxide, ammonia, and...